Proactively spot growth opportunities and monetize them through CPG data analytics

To become resilient and sustain profitable growth, CPG businesses are tapping into CPG analytics to meet changing customer preferences head-on and spot new opportunities for growth. Pinpointing these growth areas and executing insights derived at a granular level will set consumer brands apart from the competition. But with changing consumer behavior and spiraling costs, companies face hurdles in arriving at these CPG data insights:


Data Consolidation Challenges in Value Chain

As CPG data remains siloed across disconnected business functions, making it expensive and unscalable to create real impact


A deluge of data from heterogeneous markets

that complicate matters while processing thousands of localizations for executing insight-led strategies at finer levels


Limited actionable insights for future growth

making it complex to upgrade and sustain the core commercial capabilities and measure impact.

In Tredence, you have a trusted partner and an experienced CPG data analytics company to bring your insight engine up to speed. We start by helping establish a connected single source of truth and co-building forward-looking strategies over it, leveraging the new granular data and breaking down data siloes. More importantly, we enable you to close the last mile in execution of these strategies for dynamic insights, prescriptive actions, value realization, and value monitoring.

Act on your insights now
Quick wins

End-to-end prescriptive offerings to unlock growth, revenue and opportunities

Leverage intelligent CPG analytics solutions to spot future growth markets despite changing consumer behaviors. Stay ahead of competitors by upgrading your core commercial capabilities such as innovation strategy, data-driven decision-making, revenue growth management , omnichannel sales and marketing, and more, with prescriptive measures that inspire action.

Scalable AI services that set course of action for CPG commercial advantage

With a best-in-class CPG practice, we bring agility into focus with complete visibility along your value chain. Steer to impact with our deep domain and AI engineering expertise in demand forecasting, revenue optimization, trade promotions, supply chain planning, and digital customer journey . Our prescriptive and predictive solutions embed velocity in your business to respond to change and scale up, faster.

AI-powered analytics solutions that drive speed to consumer insights and market impact

Our custom CPG white box marketing analytics solutions help you with prescriptive recommendations and actionable insights to meet sudden spikes in consumer demand to compete effectively in digital, physical, and phygital channels.

The Tredence advantage

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Value attained faster

with our in-house accelerators that reduce time to value by 50%

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Sustained revenue growth

across e-commerce, channel sales, customer experience, route-to-market, supply chain efficiency, and brand marketing innovation

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Future growth pockets identified

with CPG data analytics operationalized at scale across the business

Get commercial advantage in CPG with us