Changing consumer demands, shrinking operating margins, compliance and regulatory pressures, and data granularity are some of the challenges CPG players have to deal with day in and day out. Rising competition especially from local players and private labels, and a rise in distribution channels, imply that CPG companies need to constantly innovate to stay ahead of the game.
Tredence provides that layer of enablement. We answer our clients’ business problems by systematizing multiple functions ranging from sales to supply chain to R&D with the use of technology, visualization and advanced analytics. Our enhanced predictive analytics solutions allow our CPG clients to move beyond basing their forecasts on past data or macro-economic trends alone, giving room for a more robust planning for the future.