Price instabilities have thrown CPG businesses off balance in the last few years, but they've managed to grow by offsetting price moves with productivity gains. Now and in the future, organizations need to build new capabilities to sustain revenue growth. The inability to leverage revenue growth management (RGM) can leave them unable to handle commodity inflation or consumer shifts. They need to re-align pricing, trade and promotion, and assortment strategies to the right pockets of growth. Solid RGM analytics can help them cut through the noise and identify relevant trends to act with impact.
You need prescriptive recommendations derived from unified granular data sources. See how advanced analytics and AI-led decision intelligence from our Revenue Growth Management solution can drive customer-centricity now and power Revenue Growth Management through future disruptions. Leverage real-time perspective on pricing gaps, channel cannibalization, and more to implement them in revenue growth opportunities.
Read how we helped a CPG company by developing an automated, cloud-based advanced ML-based Trade Promotion Optimization solution along with a scenario planning tool integrated with their TPM platform to create, save, and execute the right promotions at the right time.
Annual trade budget of $300M optimized
3% increase in quarterly sales
Effortless management of 66K ML models in production
Reduced the production downtime due to model failure from 4-6 days to 6 hours
Effortless management of 66K ML Model in production
See how we helped a leading CPG company analyze the impact of their trade promotions to predict highly accurate baseline sales and further identify which promotion would give maximum revenue impact using our AI/ML solution.
$1.5M profit accrued from increased net sales YoY
Scalable platform to establish trade spend effectiveness
Custom-built RGM platform to guide your bottom-line savings and top-line growth
Build flexibility in pricing, identify gaps, compare with competitors in real-time, and achieve more by leveraging a clear and effective strategy. Our dashboards allow you to get hyper-focused on geographies and customers against the brand, packaging, and more. Gain real-time prescriptive recommendations that allow you to act on revenue opportunities, and drive impact at the last mile.
Scale your distribution strategy, up and down on demand, monitor and switch volumes across channels. Over and above, use platform recommendations to prevent channel cannibalization with product, segment, customer, channel-level pricing. Save on costs, while managing exceptions by accessing a consolidated system for promotions, costs, and timings. Power your revenue growth with our distribution strategies across channels until the very last leg and beyond to make a lasting impact.
Enable a system within which you can adapt to the actions of your competitors with automatic recommendations. Future-proof your RGM to achieve beyond what’s possible by continually monitoring competitor pricing and assortment in real-time, simplifying the regional-channel-occasion interlock, and driving promotional impact with adaptive strategy recommendations.
Why choose us?
RGM-focused, customizable Revenue Growth Management solutions for pricing, channel strategy, TPM, and product assortment
Prescriptive Revenue Growth Management for distribution and assortment, pricing, and promotions
Holistic consulting and domain expertise for Fortune 500 CPG companies