The client wanted to enable lead scoring for effective targeting of existing and new customers by Sales reps. They needed a one stop solution that could help them prioritize customers and provide customer profiles to Sales reps for effective targeting and conversions.
We proposed to address this need with a three-step process.
Increase cross sell and up sell success rates
Effectively identify drivers that define the output of Sales reps and benchmark their activities
Create targeted strategies to stop customer churn
