CASE STUDY SUMMARY The client’s managed care partnership strategies, rebates and reimbursement policies are constantly evolving in response to changes in market dynamics. The increased focus on specialty products and biologics add to complex payment rates and...
CASE STUDY SUMMARY The client wanted to launch online grocery pickup service as a competitive angle to counter the often pricier Online Grocery (OG) delivery services. Their plan was to roll out this initiative in a phased manner, by markets. To make the roll-out...
CASE STUDY SUMMARY The client has a blockbuster prescription drug sold and purchased primarily at pharmacies. Most patients are initiated on the drug in a hospital and follow through after discharge. The client executed a price reduction campaign for hospitals and...
CASE STUDY SUMMARY The client’s sales force work on-ground to target and gather requirements from customers. The existing framework to identify at-risk customers was reactive in nature and purely based on customer revenue. This made their lead generation tough,...
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