Unify scattered insights into a single customer data platform (CDP), fine-tuned for the unique needs of CPGs
CPGs’ dependence on retailers and third-parties for consumer data is bleeding them, wasting their time and offering inadequate insights.
Most Customer Data Platforms (CDPs) are tailored for organizations with plenty of first-party data, leaving CPGs high and dry.
As a result, CPG leaders need to move faster to control their data destiny by unifying insights in a single customer data platform.
CPGs’ dependence on retailers and third-parties for consumer data is bleeding them, wasting their time and offering inadequate insights.
Most Customer Data Platforms (CDPs) are tailored for organizations with plenty of first-party data, leaving CPGs high and dry.
As a result, CPG leaders need to move faster to control their data destiny by unifying insights in a single customer data platform.
Incorporates modern data sources, including retailer transactions, shopper panel, third-party, product master, pricing and promotion, and more
Provides standard data ingestion & transformation pipelines, improves data quality and governance, and provides transferrable intellectual property
Enables data customization by providing pre-built data models with more than 200 features, allowing the usage of different use cases
Enables marketing innovation through faster insights, audience segmentation features, and rapid experimentation
Creates predictive intelligence with > 80 AI/ML models to forecast different aspects of customer behavior
Recognized by leading analyst firms and hyperscalers
2023 Databricks Retail & CPG Partner of the Year Award
2022 Microsoft Analytics Partner of the Year Finalist
'Leader' in ISG Provider Lens for Data Analytics - Data Engineering and Data Science
Forrester Wave Leader 2023 - Customer Analytics Service Providers
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