Build a Winning Data Strategy in 2022

To create a holistic data strategy that successfully delivers clean data at the doorstep of analytics, data leaders need to address the entire data pipeline, end to end. Partnering with the right data strategy consulting partner in building a robust data strategy with a focus on action areas along the complete lifecycle of data is the winning approach.
To take back control of the data narrative, data leaders should have all their data strategy elements laid out. This mammoth task is simplified by understanding the two primary uses of data: Data Defense and Data Offense.
In this primer, we propose an approach to help data leaders build strategy, operationalize data analytics, and identify key focus areas & investments for 2022.
In this primer we discuss:
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Introduction to data defense and data offense
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From data to decisions to actions – Customer-facing and business-oriented initiatives
Weaving a risk-cautious approach into the data strategy
AI-powered data insights – Answer tomorrow’s challenges with today’s data
Delivering customer-focused product innovation with data