We replaced the numerous, obsolete reports with a completely redesigned state-of-the-art Tableau- based dashboard that provides interconnected and explicable views to understand overall program health.
- Identify various metrics of the program and features to track them at various desired levels
- Design a simple and intuitive User Interface, that can be utilized by the non-tech savvy stakeholders as well
The solution enabled the clients to
- Monitor all aspects of the loyalty program with crisp and intuitive visuals
- Compare the performance with that of previous years’ as well as goals
- Track metrics in detail across geographies and portfolios
- Drive policy changes with respect to member benefits